What is the difference between the Launch Pack and the Rebranding Pack?

Timing. The Launch Pack supports a venue that is opening: art direction, brand guidelines, logo, creation of social accounts and the Google Business page. The Rebranding Pack repositions a venue that already exists, and therefore starts with a repositioning audit.

Do we need to already have a visual identity?

No. Creating the identity is part of both the Launch Pack and the Rebranding Pack: art direction, moodboard, logo and brand guidelines.

Cour de riad en plein jour, long bassin vert bordé d’oliviers en pot sous les arcades

+ How we work with you

Our services

Q: Are these packages fixed?

No. They set the framework. Each engagement is then built with you, around your goals and the specifics of your venue.

« These packages set the framework. Each engagement is then built with you, around your goals and the specifics of your venue »

Agrumes et carafe de laiton sur une pierre claire, ombres de feuillage

Package 1One-off engagement

Audit & Diagnostic

A complete diagnostic of your brand image and digital presence: market and competitor analysis, audit of your social media and online visibility, identification of what is holding you back. You leave with a full strategy and a ready-to-use digital action plan…

Market and competitor analysis
Audit of your social media and online visibility
Identification of the problems holding you back
Deliverable: full strategy and digital action plan
Content, editorial calendar, Meta Business, Google Ads, influencer marketing

Salon d’extérieur sous une colonnade terre cuite, canapés crème et coussins orange

Package 2aLaunch engagement

Launch Pack

Complete support for a successful opening: new art direction, brand guidelines, logo, moodboard, creation of your social media accounts and Google Business page, content production, KPI and ROI reporting…

New art direction, brand guidelines, logo, moodboard
Creation of social media accounts and Google Business page
Content production: 4 photo shoots a year, 1 video a month
Ad campaign
KPI and ROI reporting

Cour de riad blanche à arcades sur colonnes, fontaine ronde au centre

Package 2bRebranding engagement

Rebranding Pack

A complete overhaul of your digital identity: repositioning audit, new art direction, moodboard, logo and brand guidelines, content production, Google Ads and Meta Business, KPI reporting three times a month…

Repositioning audit
New digital art direction, moodboard, logo, brand guidelines
Content production: 4 photo shoots a year, 1 video a month
Google Ads and Meta Business, then ad campaign
KPI reporting three times a month

Fauteuils de rotin et coussins brodés dans une galerie à arcades, en plein jour

Package 3Monthly engagement

Monthly Growth

Ongoing support to grow your venue: photo shoots and posts following a dedicated editorial calendar, Meta Business, Google Ads, ad campaigns, concrete monthly reporting…

Photo shoots and posts following a dedicated editorial calendar
Meta Business and Google Ads
Ad campaign
Concrete monthly reporting

Agaves devant un mur rouge percé d’une fenêtre cintrée blanche

Package 4À-la-carte service

Goodies & Merchandising

Branded merchandise designed as an extension of your image: apparel, accessories, refined packaging, cards and small gifts to hand out. We design the line, select the suppliers and oversee production, so that every item extends the experience of your brand…

Creation of a branded merchandise line for your venue
Apparel and accessories: t-shirts, tote bags, caps, stationery
Refined packaging, cards and small gifts to hand out
Supplier selection and production oversight

Let’s talk about your project and build the support that fits you.

Write to us

The method

Three phases

A clear framework, built to deliver measurable results at every step. Nothing starts before the previous phase has paid off.

Vagues de grès sculptées par l’érosion, dans les tons terre cuite

01 / 03

Image & desirability

(Phase 1)

We set the identity and the content: art direction, brand guidelines, moodboard, production of the visuals. This is what creates desire before anyone has even mentioned an advertising budget.

Bassin de zellige turquoise devant une porte de bois vert sculptée, entre les palmiers

02 / 03

Acquisition

(Phase 2)

We put the venue where people look for it: social media, Google Business page, Meta Business, Google Ads, campaigns. The image built in phase one becomes the raw material of the campaigns.

03 / 03

Growth & reporting

(Phase 3)

We set the rhythm: editorial calendar, photo shoots, posts, and concrete reporting that says what worked and what we are changing.

Questions

What people ask us

The packages set the framework. Each engagement is then built with you, around your goals and your venue.

With a diagnostic. The Audit & Diagnostic analyses the market and your competitors, reviews your social media and online visibility, and identifies what is holding you back. You leave with a full strategy and an action plan, whether or not you carry on with us.